Yahoo Unveils Brand New Homepage

Wednesday, February 20, 2013 in , , , , , , , by Olaf Lemmens


Yahoo today began rolling out a redesigned homepage, as part of CEO Marissa Mayer's ongoing effort. Mayer announced the revamped site in a blog post published Wednesday, writing that the site is "designed to be more intuitive and personal." Yahoo began testing its redesign among some users in early January, and will begin rolling it out to all users in the US "over the next few days."


Designed to be more intuitive and personal, the new Yahoo! experience is all about your interests and preferences. Since streams of information have become the paradigm of choice on the web, we’re introducing a newsfeed with infinite scroll, letting you experience a virtually endless feed of news articles. Whether you are a sports fanatic or entertainment buff, you can easily customize your newsfeed to your interests. And, to make Yahoo! even more social, you can log in with your Yahoo! or Facebook ID to get articles from thousands of news sources as well as those shared by your friends.

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